Designing an ad by the deadline is never an easy feat, but having an hour and half to complete one from start to finish can be rather tricky. Luckily we are provided certain images from “corporate” that we are allowed to use for ad design.
When it comes to designing ads there really is no right or wrong way of doing it. The most important thing to start off with is designating the area that will be the cut, bleed, and safe zones. Also most of these files sent to print have to be both CMYK and 300dpi. After that it is a bit of trial and error as to placement of text and images. Experiment and try to explore the program you are using.
For this ad the client wanted to place focus on both Prestige Audi and Lamborghini Miami. Although that seems like a handful, an important thing is not to be overwhelmed and over clutter the entire ad with unnecessary information. One can never go wrong with keeping it simple and clean. Another important point is to keep the transition between the two as seamless as possible, and try not to make the ad either top or bottom heavy.
Below is a video that shows the process from start to finish for an ad that will be published in the upcoming month.
This project took approximately 2 hours to complete from start to finish. The completely finished results can be seen above. Hope you enjoyed the posts.
2 Comments
as always your work leaves me at a loss of words….keep up the amazing work. look forward to your next blog post!
Very nice site!
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